· Dita Fiebigová

A day at NECTEL: company photos without the styling

A day at NECTEL: company photos without the styling

NECTEL provides high-voltage electrical installation services. The company wanted photos that show how it really works – its daily routine, group portraits of the team and portraits of the owners. One requirement shaped the whole shoot: the photos had to be relaxed, with as little styling as possible.

Preparation starts before the shoot

Before every corporate shoot I first go through the client's website to understand what the company does and how it presents itself. Then I met the owners to agree on the details and the organisation. We split the shoot into topics following the brief and planned it for a full day.

The team first, everything else after

Many NECTEL employees leave for installations during the day. So we did the group portraits first, while the whole team was still together. Then we worked through the rest of the brief: portraits of the owners and photos of everyday work at the company.

Since the goal was natural photos, we didn't push people into poses. We photographed them doing what they actually do, and the photographer adapted to them, not the other way round.

Photos the company still uses

The result is a series of photos the company still uses on its website and in print. And the best feedback came later: when I visited the company again, a large print of our group photo was hanging by the entrance.

A tip if many of your people work in the field

Schedule the team photo for the very start of the day, while everyone is there. Individual portraits and work shots can be done gradually, but you may not get the whole group together again that day.

The best feedback? When I come back to a company and our group photo is hanging by the entrance.

— Dita Fiebigová

Photos from the shoot

  • NECTEL – photo 1 of 6
  • NECTEL – photo 2 of 6
  • NECTEL – photo 3 of 6
  • NECTEL – photo 4 of 6
  • NECTEL – photo 5 of 6
  • NECTEL – photo 6 of 6

See the full NECTEL project (21 photos)

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