· Dita Fiebigová
What makes a good portrait?
A good photo has to meet one basic requirement: it should capture the essence of the person and their work.
I usually shoot two kinds of portraits. In the studio we typically take a classic headshot – a photo on a plain background, most often used for business cards, profiles and social media. It is a more conservative, classic type of photo, well suited to bankers, lawyers and professions where a certain reserve and seriousness are expected.
The second type, the lifestyle portrait, is becoming ever more popular and is also closer to my heart. It leaves room for creativity and isn't bound by strict rules. The person is placed in a setting – outdoors or indoors – and looks more relaxed and natural. We have more freedom with posing and angles, so the portraits come across as friendlier and more approachable.
We often settle the question of style with a compromise: we take some portraits in the studio and add a few in lifestyle style :)
